News

Pressreleases

  • sdl_news_ahlens 2011-03-08

    Åhléns

    It has been 13 years since Stockholm Design Lab developed the current visual identity for Åhléns. We are now very excited to having re-bonded with Åhléns. Our work focuses on revitalizing the visual identity, creating a consistent expression for their range of private label products and in-store communication plus developing a distinct and direct identity for Åhléns Klubb. In addition to this we are also working on a new retail project in cooperation with TEA.