28 August, 2014

Stockholm Design Lab develops Volvoʼs iconic Ironmark

We are proud to present the new version of the Volvo logotype. The design reflects the contemporary and dynamic brand that Volvo is today.

Volvo needed a re-design of the iron mark, optimized for communication and versatile for all types of applications. The logo has been simplified in its purest form and conveys the brand’s vision; to be the world’s most progressive and desirable premium car brand.

It has been a privilege to review the design for one of the world’s top brands and the updated symbol is a fundamental strategic piece to communicate Volvoʼs ambitious positioning.

We now look forward to continuing our exciting and creative relationship with Volvo.

Invitation for the new XC90 launch event and new business cards for Volvo Cars

Projekt partner: Trollbäck + Company


News from the Lab

1 June, 2018

Beckmans College of Design Development Scholarship by Stockholm Design Lab

Awarded to Marcus Nystrand. For an interesting exploration of a topic. For investigating, asking questions and trying to find answers. For implementing an ambitious project of design, through technical crusades and quantitative research, in order to make it available to others.

7 May, 2018

Björn Kusoffsky Keynotespeaker at Grafist 22

8 November, 2017

Cover design for 56th issue of the Golden Egg Award book

6 November, 2017

Wallpaper* Design Talks

Are you in Bangkok? Björn Kusoffsky will speak at Wallpaper* Design Talks on Thursday, 9 November 2017, at the Park Hyatt in Bangkok. See you there!

22 September, 2017

Designers (UX/UI) wanted

We are currently looking for Designers with strong digital UX/UI focus who want to join our multidisciplinary design team in Stockholm.

22 September, 2017

Senior Designer wanted

We are currently looking for a Senior Designer who wants to join our multidisciplinary design team in Stockholm.

28 August, 2017

SDL featured in Novum

We got featured in the September issue of Novum magazine.

14 June, 2017

Perniclas Bedow has interviewed SDLs Björn Kusoffsky for the podcast Grafisk Design.