Why 30 percent of Europe’s delivery trucks are empty

Together with Farewell we made a new film. ‘Why 30 percent of Europe’s delivery trucks are empty’ address the issue that today, in Europe alone, 35 billion km are driven by delivery trucks with nothing in. Logistics is big business, the road freight sector alone is valued to a staggering $2.2 trillion. And it’s growing, by almost 5% each year. Worryingly, so are its problems.

We looked to football and to the stars to try and explain the ungraspable numbers, and to suggest a solution to this growing problem.