Polestar Space opens in Oslo

Today, the doors will be opened to the first Polestar Space in Europe on Øvre Slottsgate 7 in Oslo. SDL have together with Polestar’s marketing team developed a take-over campaign that include print, OOH, installations, digital, SoMe, TVC and metro advertising that introduce the new retail concept and Polestar 2 as the first sophisticated electric car to the Norwegians.